Lamborghini Urus: Redefining the Super SUV
When it comes to combining raw supercar performance with everyday luxury, few vehicles do it as effortlessly as the Lamborghini Urus. Often hailed as the world’s first true Super SUV, the Urus merges Italian craftsmanship, jaw-dropping speed, and unmistakable design into one thrilling package.
Whether cruising city streets or tearing up the track, this Lamborghini Urus beast proves that power and practicality can indeed share the same DNA.
Quick Stats
| Lamborghini Urus SE (base model) | Details |
|---|---|
| Engine | 4.0-litre twin-turbocharged V8 plug-in hybrid |
| Power Output | 800 CV (588 kW) combined |
| Torque | 950 Nm |
| Transmission | 8-speed automatic, all-wheel drive |
| 0–100 km/h | 3.4 seconds |
| Top Speed | 312 km/h |
| Electric Range | Up to 60 km (WLTP cycle) |
| Battery Capacity | 25.9 kWh lithium-ion |
| Drive Modes | Strada, Sport, Corsa, Neve, Sabbia, Terra, and EV mode |
| Base Price (est. SA) | From R4.5 million* |
| Seating Capacity | 5 |
| Fuel Type | Hybrid (Petrol + Electric) |
| CO₂ Emissions | Approx. 80 g/km (WLTP) |
*Pricing varies by specification and import options in South Africa.
Meet the Lamborghini Urus
When Lamborghini first unveiled the Urus in 2018, it wasn’t just launching another SUV. It was rewriting automotive history. Blending supercar performance with SUV practicality, the Urus instantly became a symbol of what happens when Italian passion meets precision engineering. Its bold, angular design and roaring V8 engine made it unmistakably Lamborghini, yet versatile enough for the open road, rugged terrain, or urban cruising.
Fast forward to 2025, and the Lamborghini Urus SE pushes that legacy even further. As the brand’s first plug-in hybrid Super SUV, the SE introduces a new chapter in sustainable performance. Combining a twin-turbocharged V8 with an electric motor, it delivers an astonishing 800 CV of combined power, all while offering an electric-only range of up to 60 kilometres. This evolution doesn’t just make the Urus more efficient; it redefines how power, luxury, and responsibility can coexist under one strikingly sculpted roofline.
Performance: Electrified Power with Supercar DNA
The Lamborghini Urus has always been synonymous with blistering performance, and the new Urus SE takes that reputation to an electrifying new level. Beneath its sculpted bonnet lies a 4.0-litre twin-turbocharged V8 engine, seamlessly paired with an electric motor to deliver a combined 800 CV (588 kW) and 950 Nm of torque. That’s enough to rocket the SUV from 0–100 km/h in just 3.4 seconds, making it one of the fastest hybrids in its class.
Lamborghini Urus’ advanced eight-speed automatic transmission and permanent all-wheel drive system ensure instant torque distribution, while the new electronic torque vectoring system and active air suspension provide precision handling across every terrain.
The SE’s electric-only mode allows for silent cruising through city streets, while Strada, Sport, and Corsa modes unleash the full fury of the V8. Whether navigating mountain passes or powering down a racetrack, the Urus SE proves that sustainability and adrenaline can thrive side by side.
Interior: Italian Luxury Meets Modern Innovation
Step inside the Lamborghini Urus, and you’re immediately surrounded by a symphony of Italian craftsmanship and futuristic design. The cabin is an indulgent blend of leather, Alcantara, and carbon fibre, tailored to perfection and fully customisable through Lamborghini’s Ad Personam programme. Every surface feels purposeful — from the sculpted dashboard inspired by fighter jet cockpits to the hexagonal stitching that echoes Lamborghini’s signature aesthetic.
In the Lamborghini Urus SE, the experience gets even more refined. A newly designed 12.3-inch digital cockpit, paired with dual touchscreens for infotainment and climate control, creates an immersive digital experience without compromising tactile elegance. Ambient lighting, ventilated seats, and a premium Bang & Olufsen 3D sound system elevate comfort to new heights. The spacious rear seating and generous luggage capacity make it as practical as it is luxurious, proof that performance and comfort can coexist in perfect harmony.
Exterior: Bold Evolution with a Sharper Edge
The Lamborghini Urus SE doesn’t just turn heads. It commands attention. Drawing inspiration from the original Urus, the SE refines the iconic silhouette with more aerodynamic lines, sharper contours, and an even more aggressive stance. The redesigned front fascia features a wider grille and new Y-shaped LED headlights, enhancing both performance and visual impact. Every curve serves a purpose, channelling airflow for better cooling and downforce.
At the rear of the Lamborghini Urus, a sleek continuous light bar links the updated taillights, echoing design elements from the Revuelto supercar. A new diffuser and integrated spoiler improve stability at high speeds while adding to its menacing aesthetic. The Urus SE rides on 21- to 23-inch alloy wheels, available in a range of finishes, and its adaptive air suspension subtly adjusts ride height to suit the terrain, from city streets to mountain trails. It’s not just an SUV; it’s an architectural statement on wheels, sculpted for both elegance and dominance.
Tech and Infotainment: Intelligence at the Speed of Sound
The Lamborghini Urus SE is as much a digital masterpiece as it is a mechanical one. At its core lies the new Lamborghini Infotainment System III (LIS III), a fully integrated suite that connects performance, navigation, and entertainment through sleek dual touchscreens. The main 12.3-inch display controls navigation, multimedia, and hybrid system data, while a secondary screen below manages climate and comfort settings with haptic feedback for a tactile touch experience.
Seamless smartphone integration via Apple CarPlay, Android Auto, and Amazon Alexa keeps drivers connected on the go, while the advanced telemetry system lets enthusiasts monitor driving stats in real time, from torque distribution to lap times. Voice commands, over-the-air updates, and customisable drive analytics make the Urus SE a rolling command centre. Combined with the Bang & Olufsen 3D Advanced Sound System, it turns every journey into an orchestra of precision, technology, and luxury.
Safety Features: Confidence in Every Curve
While the Lamborghini Urus SE thrives on performance, it also delivers an exceptional level of safety and control. Built on a reinforced structure using aluminium and high-strength steel, the SE provides a rigid yet lightweight foundation for both power and protection. Advanced airbag systems, electronic stability control, and anti-lock braking come standard, ensuring the driver remains in full command at all times.
What truly sets the Lamborghini Urus SE apart, however, is its intelligent assistance technology. The SUV comes equipped with Adaptive Cruise Control, Lane Departure Warning, Blind Spot Monitoring, and a 360-degree Surround View Camera for seamless urban navigation.
Additional features like Pre-Collision Assist, Traffic Sign Recognition, and Night Vision enhance awareness in every environment. Whether gliding through the city or pushing limits on the open road, the Urus SE combines Lamborghini’s signature performance with peace of mind.
Model Variations: SE, S, and Performante
Lamborghini’s Urus lineup offers three distinct personalities, each crafted to cater to a different kind of driver, from the refined hybrid enthusiast to the adrenaline-seeking purist.
The Urus SE leads the new generation as Lamborghini’s first plug-in hybrid Super SUV, combining electric efficiency with unmatched power. With its 800 CV output and up to 60 km of electric range, it represents the perfect balance between sustainability and ferocity. Its driving modes include a new EV-only option for city cruising, while still retaining the brand’s iconic roar when desired.
Next comes the Urus S, a powerhouse focused purely on internal combustion performance. Its 4.0-litre twin-turbo V8 delivers 666 CV (490 kW) and a top speed of 305 km/h, ideal for drivers who crave raw, unfiltered speed with a luxurious edge.
Then there’s the Urus Performante, the lightest and most track-oriented variant in the range. With the same 666 CV output but enhanced aerodynamics, recalibrated suspension, and extensive carbon fibre detailing, it’s built for those who see every road as a racetrack.
Each model offers its own flavour of power and prestige, but together, they cement the Urus name as the pinnacle of performance SUVs.
The Reign of the Super SUV Continues
The Lamborghini Urus continues to dominate the SUV landscape by doing what no other manufacturer dares, blending the heart of a supercar with the soul of a luxury cruiser. With the introduction of the Urus SE, Lamborghini proves that electrification doesn’t mean compromise; it means evolution. The SE’s hybrid powertrain delivers breathtaking performance while paving the way toward a more sustainable future.
Whether you choose the balanced hybrid SE, the versatile S, or the track-focused Performante, each version embodies Lamborghini’s relentless pursuit of perfection. The Urus isn’t just an SUV; it’s a statement of dominance, innovation, and passion that redefines what’s possible on four wheels.
We hope to see this super SUV in Lamborghini South Africa stores soon.
